The 'Ten Blue Links' are dying. Users no longer want to hunt for information; they want it synthesized, summarized, and presented instantly. This shift is existential for brands. If you aren't cited in ChatGPT or Perplexity when someone asks about your category, you don't exist — regardless of how well you rank on Google.
Generative Engine Optimization (GEO) is the discipline that fills this gap. It's how brands ensure they appear in AI-generated responses, not just search results. RankScope is the company built to make GEO measurable, trackable, and executable at scale.